Goal 3:
Strengthen TCU Experience & Campus Culture

Download the Goal #3 Committee Report

Goal #3: Strengthen Campus Experience & CultureTCU’s culture – that sense of spirited belonging – is one of our greatest strengths, equally as important as the academic experience. It is not enough simply to attract the best; we also must foster an environment in which our faculty, staff and students engage and thrive.

We all know that TCU is a powerful academic community and that we prepare global leaders with excellence, perspective and integrity to become a force for the greater good. And the environment and experiences we create here on campus shape students’ abilities to navigate the world around them.

To that end, we will:

  • Focus on inclusion and engagement
  • Maintain the physical appearance and home-like feel of our campus, plus its technology-rich facilities
  • Continue to strengthen our brand so that our community fully embraces the TCU story

Committee for Goal 3: Strengthen TCU Experience and Campus Culture

Ms. Timeka Gordon (Co-Chair)
Dr. Ronald Pitcock (Co-Chair)
Vice Chancellor Kathy Cavins-Tull (Liaison)
Vice Chancellor Tracy Syler-Jones (Liaison)

Lisette Allender
Mikayla Brewer
Dr. Ellen Broom
Barbara Brown Herman
Dean Kris Bunton
Ryan DeTamble
David Dibble
Jeremiah Donati
Scott Earl
Dr. Nada Elias-Lambert
James English
Dr. Amber Esping
Amy Estes
Dr. Betsy Flowers
Demi Fritz
Adam Fung
Garrett Gomez
Mackenzie Hall
Dr. Lynn Hampton
Dr. Andy Haskett
Courtney Hendrix
Victoria Herrera
Kay Higgins
Dr. Debi Iba
Joshua Jackson
Kimberly Johnson
Shelby Johnson
Todd Kerstetter
Callie Kostelich
Irene Kwihangana
Rachel Livedalen
Dr. Liang Ma
Dr. Steve Mann
Gorland Mar
Nicholas Martin
Charity Mason

Dr. Mary McKinney
Kevin Mendez
Regina Middleton
Sheri Miller
Dr. Linda Moore
Amanda Nickerson
Heidi Nobles
Amy Peterson
Katherine Polenz
Marky Ramos
Caitlin Reed
Dr. Dick Rinewalt
Vanessa Roberts Bryan
Paige Sabo
Dr. Kay Sanders
Dean Andy Schoolmaster
Krista Scott
Alex Smith
Tate Smith
Dr. Marcella Stark
Camden Stockton
Tre Thomas
Brad Thompson
Ian Townsend
Jon Villalobos
Melissa Villegas
Dr. Steve Weis
Dr. David Weltman
Michelle Whiteley
Julie Whitt
Abbey Widick
Dr. Wendy Williams
Tafari Witter
Darryl A. Wyrick
Richard Yantis

Committee Report

Read the Report

Do you have questions or comments about the report? Email strategicplan@tcu.edu


1. Strengthen Academic Profile and Reputation

To maintain our momentum, we will continue to pursue the brightest students and will increase undergraduate enrollment by roughly 600 students for a total student body of 11,000 in coming years.

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2. Strengthen Endowment

By strengthening our endowment, we will lessen the pressure and unsustainability of continual tuition increases. We will also significantly increase our financial strength and competitive advantage.

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3. Strengthen TCU Experience and Campus Culture

TCU’s culture – that sense of spirited belonging – is one of our greatest strengths, equally as important as the academic experience.

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4. Strengthen Workforce (Both Employees and Graduates)

To be the best, we must nurture the strongest faculty and staff who will then prepare our graduates to use their University degrees and experiences to make positive and lasting contributions to society.

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